Our PR Executive Erica has an indepth understanding of entrepreneurs and what makes them tick. Here she explores the means by which they get shit done.
At a time when people are tuning out from inauthentic brands, podcasts offer a great opportunity to create valuable content that will help get your customers’ attention back.
With the launch of our client Canada.ai’s collaborative online hub, our tech PR manager decided to take a look back at the rise of artificial intelligence and how we got to where we are today.
Techies everywhere are rejoicing with the announcement of Amazon Alexa coming to Canada. Our resident tech expert, Dan Comand, explains what all the excitement is about for those of us not in the know.
Data collection can be necessary for product innovation, but when it’s happening between the sheets, has it gone too far? We explore the sticky situation We-Vibe has gotten themselves into.
We always look forward to the TIFF madness that descends just south of our office every year – the celebs, the premieres, the parties, and of course, the arduous and panic-inducing process of choosing what to see.
Native programmatic has been a buzzy new development in display ads, but for our clients, the real value is in content. Native programmatic ads are the best way to find your audience, or identify a new one, maximizing the reach of your content and ensuring limited budget waste. Here’s how it works, and how it could work for you.
These are the words of lost souls. They have forgotten who they are, and in a desperate attempt to cling onto something real and tangible, they put out their arms, grab onto their in-house design teams, and scream into the void “I’M A DESIGNER NOW.”